Whether it is a social media catastrophe or food recall, severe reputational risks can arise when a problem hits. Listen and learn as industry experts explore proven practices for getting ahead of disaster, including effective and cost conscious practices that simultaneously map the course for your company’s immediate response while preserving consumer confidence in your brand.
Using a hypothetical fact pattern, join panelists for an engaging and lively session that will explore the importance of taking preventive and preemptive actions before disaster strikes, including possible discussion on
- Developing effective crisis management and communication plans
- Best practices for developing a message and dealing with the public’s expectations
- How to manage the varying regulatory regimes and legal considerations